PURE Drinkware Spring 2021 Catalog

 

  • Role: Graphic Designer

  • Tools: Adobe InDesign, Illustrator, Photoshop

  • Objective: Design and produce a comprehensive printed product catalog to showcase an evolving drinkware line to B2B retail buyers.

  • Impact: Delivered a cohesive, high-impact sales document merging market trends with sharp design strategies to directly drive wholesale engagement.

When PURE Drinkware pivoted their product line for the upcoming 2021 season, they needed a B2B sales tool that commanded attention. I took point on the layout and visual assembly of their comprehensive Spring catalog. Merging emerging market trends with sharp, solid-color design strategies, I curated an extensive library of product photography and category banners. The result was a cohesive, high-impact print publication built directly to drive wholesale buyer engagement.

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Front Cover - Pristine Pure by Drinkware logo with a photo of a person holding a black insulated mug topped with whipped cream.
"Our Story" timeline showing the company history from 2006 to 2021, featuring founder Chip Lovern in military uniform, a blue tumbler, a collection of stainless steel drinkware, and a range of purple, pink, and blue tumblers.
Explanation of "SiSA Technology" featuring a toddler drinking from a white antimicrobial bottle in a car seat, accompanied by text describing the Silver Ion Surface Assurance protection against bacteria, viruses, fungi, and mold.
SiSA Packaging page displaying the retail packaging for various drinkware items, featuring "ALL SURFACES ARE PROTECTED FROM 99% OF MICROBES" callouts, a material composition chart, and a silhouette outline showing the full product range.
"Standard Collection" 2021 trends page showcasing a color palette including Denim, Passion Forward, Midnight, Diamond, Purple Haze, Olive, and Seashore, alongside three lifestyle themes: Blue Mood, Technicolour Tribe, and Yosemite Valley.
Hydration Products section displaying a group shot of various bottles and tumblers arranged on a wooden table outdoors with blurred autumn leaves in the background.
Tumbler Technology diagram illustrating the features of the pink tumbler, including a patented SiSA antimicrobial twist-on lid, antimicrobial exterior, dishwasher-safe construction, vacuum-insulated double-wall steel with copper lining for up to 36 h
"22 oz Twistie Tumblers" product page showing new colors and patterns available 10/15/2021: Denim, Passion Forward, Midnight, Diamond, Purple Haze, Olive, Sea Shore, Blue Tiger Stripe, Tie Dye/Watercolor, and True Timber Kanati, each with a cost of $
"32 oz Twistie Tumblers" product page showing new colors and patterns available 10/15/2021: Denim, Passion Forward, Midnight, Diamond, Purple Haze, Olive, Sea Shore, Blue Tiger Stripe, Tie Dye/Watercolor, and True Timber Kanati, each with a cost of $
Endurance Bottle Technology diagram illustrating the features of the pink water bottle, including a patented SiSA twist-on spout, antimicrobial exterior, dishwasher safety, double-wall vacuum insulation with copper lining for 36 hours cold and 6 hour
"25 oz Endurance Water Bottles" product page showing new colors and patterns available 10/15/2021: Denim, Passion Forward, Midnight, Diamond, Purple Haze, Olive, Sea Shore, Blue Tiger Stripe, Tie Dye/Watercolor, and True Timber Kanati, each with a co
"48 oz Endurance Water Bottles" product page showing new colors and patterns available 10/15/2021: Denim, Passion Forward, Midnight, Diamond, Purple Haze, Olive, Sea Shore, Blue Tiger Stripe, Tie Dye/Watercolor, and True Timber Kanati, each with a co
Stemless Technology diagram illustrating the features of the pink stemless wine tumbler, including a patented SiSA twist-on spill-proof lid, antimicrobial exterior, dishwasher-safe construction, vacuum-insulated double-wall steel with copper lining f
"16 oz Halfies Stemless Cups" product page showing new colors and patterns available 10/15/2021: Denim, Passion Forward, Midnight, Diamond, Purple Haze, Olive, Sea Shore, Blue Tiger Stripe, Tie Dye/Watercolor, and True Timber Kanati, each with a cost
PURE Waves Technology diagram illustrating the features of the pink water bottle, including a rechargeable Bluetooth speaker lid with flashing sound-responsive LED lights, antimicrobial exterior, dishwasher-safe body, vacuum-insulated double-wall ste
"17 oz PURE Waves Water Bottles" product page showing new colors available 10/15/2021: Denim, Passion Forward, Midnight, Diamond, Purple Haze, Olive, and Sea Shore, each with a cost of $25.00 and MSRP of $49.99, including barcodes.
Thermal Products section showing a group shot of four insulated mugs and travel tumblers in blue, white, salmon, and black, arranged on a sill against a background of a window with light snow outside.
Big Gertha Mug Technology diagram illustrating the features of the pink mug, including a patented SiSA antimicrobial twist-on lid, antimicrobial exterior, dishwasher-safe construction, vacuum-insulated double-wall steel with copper lining for 36 hour
"16 oz Big Gertha Thermal Mugs" product page showing new colors available 10/15/2021: Denim, Passion Forward, Midnight, Diamond, Purple Haze, Olive, and Sea Shore, each with a cost of $15.00 and MSRP of $29.99, including barcodes.
ItFits Mug Technology diagram illustrating the features of the pink mug, including a patented SiSA antimicrobial twist-on lid, antimicrobial exterior, dishwasher-safe body, vacuum-insulated double-wall steel with copper lining for 36 hours cold and 6
"18 oz ItFits Thermal Mugs" product page showing new colors available 10/15/2021: Denim, Passion Forward, Midnight, Diamond, Purple Haze, Olive, and Sea Shore, each with a cost of $15.00 and MSRP of $29.99, including barcodes.
ProLatte Technology diagram illustrating the features of the pink tumbler, including a patented SiSA antimicrobial twist-on lid, antimicrobial exterior, dishwasher-safe construction, vacuum-insulated double-wall steel with copper lining for 36 hours
"17 oz ProLatte Tumblers" product page showing new colors available 10/15/2021: Denim, Passion Forward, Midnight, Diamond, Purple Haze, Olive, and Sea Shore, each with a cost of $12.50 and MSRP of $24.99, including barcodes.
ure Mate Bottle Technology diagram illustrating the features of the black thermal bottle, including a SiSA twist-on lid with an integrated digital thermometer, antimicrobial exterior, dishwasher-safe construction, vacuum-insulated double-wall steel w
"14 oz Sure Mate Thermal Bottle w/Digital Thermometer" product page showing new colors available 10/15/2021: Midnight and Diamond, each with a cost of $12.50 and MSRP of $24.99, including barcodes.
Kojack Koozie Technology diagram illustrating the features of the pink 5-in-1 drink cooler for slim cans, standard cans, bottles, and mixed drinks, including a patented SiSA antimicrobial exterior, dishwasher-safe body, vacuum-insulated double-wall s
"12 oz Kojack Koozie" product page showing new colors and patterns available 10/15/2021: Denim, Passion Forward, Midnight, Diamond, Purple Haze, Olive, Sea Shore, Blue Tiger Stripe, Tie Dye/Watercolor, and True Timber Kanati, each with a cost of $13.
Food Jar Products section showing a group shot of various insulated thermal food jars, including a large pink MacGyver jar and a line of smaller jars in assorted colors and patterns, arranged on a wooden kitchen counter.
MacGyver Food Jar Technology diagram illustrating the features of the pink food jar, including a SiSA-infused fold-up spoon that fits inside the interior lid, antimicrobial exterior, dishwasher-safe body, vacuum-insulated double-wall steel with coppe
"15 oz MacGyver Adult Food Jars" product page showing new colors and patterns available 10/15/2021: Denim, Passion Forward, Midnight, Diamond, Purple Haze, Olive, Sea Shore, Blue Tiger Stripe, Tie Dye/Watercolor, and True Timber Kanati, each with a c
Kids' Products section showing a group shot of three vibrant kids' drinkware items: a blue SwitchFlip bottle, a pink Endurance bottle, and a green Twistie tumbler with a straw, set against a blurred background of a child's room.
Kids' Items color and lifestyle collage featuring three main color options—Electric blue, Energy pink, and Gecko green, alongside photos of children eating at school, playing outdoors, using lockers, and sitting outside holding an apple.
SwitchFlip Bottle Technology diagram illustrating the features of the pink kids' bottle, including a SiSA twist-on lid with a flip-up silicone spout, antimicrobial exterior, dishwasher-safe construction, vacuum-insulated double-wall steel with copper
"12 oz Kids' SwitchFlip Bottles" product page showing new colors available 10/15/2021: Electric, Energy, and Gekco, each with a cost of $11.50 and MSRP of $22.99, including barcodes.
Kids' Tumbler Technology diagram illustrating the features of the pink kids' tumbler, including a patented SiSA antimicrobial twist-on lid, antimicrobial exterior, dishwasher-safe construction, vacuum-insulated double-wall steel with copper lining fo
"14 oz Kids' Twistie Tumblers" product page showing new colors available 10/15/2021: Electric, Energy, and Gekco, each with a cost of $11.50 and MSRP of $22.99, including barcodes.
Kids' Endurance Bottle Technology diagram illustrating the features of the pink kids' water bottle, including a patented SiSA twist-on spout, antimicrobial exterior, dishwasher-safe construction, vacuum-insulated double-wall steel with copper lining
"14 oz Kids' Endurance Water Bottles" product page showing new colors available 10/15/2021: Electric, Energy, and Gekco, each with a cost of $11.50 and MSRP of $22.99, including barcodes.
Munchkan Food Jar Technology diagram illustrating the features of the pink food jar, including a SiSA-infused spork that fastens securely into the jar rim, antimicrobial exterior, dishwasher-safe construction, vacuum-insulated double-wall steel with
"10 oz Munchkan Kid's Food Jars" product page showing new colors available 10/15/2021: Electric, Energy, and Gekco, each with a cost of $11.50 and MSRP of $22.99, including barcodes.
Baby & Toddler Products section showing a group shot of four baby bottles in pastel pink, blue, green, and yellow, alongside three sippy cups with handles in bright blue, pink, and green, set against a blurred background of a baby's nursery.
Infant Toddler Items color and lifestyle collage featuring four pastel color options—Cloud Dancer light blue, Blush pink, Mint green, and Morning yellow—accompanied by photos of babies playing, in a crib, and with a mother, as well as an image of a s
Baby Bottle Technology diagram illustrating the features of the pink baby bottle, including a patented SiSA antimicrobial cap, nipple, and ring, antimicrobial exterior, dishwasher-safe construction, vacuum-insulated double-wall steel with copper lini
"8 oz Baby Bottles" product page showing new colors available 10/15/2021: Cloud Dancer, Blush, Mint, and Morning, each with a cost of $10.50 and MSRP of $20.99, including barcodes.
Sippy Cup Technology diagram illustrating the features of the pink sippy cup, including a patented SiSA antimicrobial lid, nipple, and ring handles, antimicrobial exterior, dishwasher-safe construction, vacuum-insulated double-wall steel with copper
"9 oz Toddler Sippy Cups" product page showing new colors available 10/15/2021: Electric, Energy, and Gekco, each with a cost of $11.50 and MSRP of $22.99, including barcodes.

Content © New Creation Brands LLC

 
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